CARDED FRONT

I recently had the opportunity to work on a project for the owner of one of Worcester’s largest signage companies. He was looking for someone to develop brand guidelines for a new branch of his business focused on cardboard point-of-sale displays.

After multiple meetings to explore concepts, names, and branding directions, we finalised the name Carded Front. While the final guidelines may appear simple, they are the result of around 20 hours of research and creative development, including logo designs, variations, colour schemes, and website mockups.

Carded front visual identity guidlines designed by city walls design
Carded front visual identity guidlines designed by city walls design
Carded Front logo
Carded Front logo
Carded Front logo exclusion zone
Carded Front logo exclusion zone
Carded Front logo end line
Carded Front logo end line
Carded Front photography direction
Carded Front photography direction
Carded Front colour palette
Carded Front colour palette
Carded Front typography
Carded Front typography
carded front web design mock up
carded front web design mock up
Carded Front brand identity summarised
Carded Front brand identity summarised